For investor relations teams
Stakeholder communications with a record of every one
For the company's own team that keeps its investors informed: material-change notices, investor updates, conferences and the investor list in one workspace, with a record of who was told and how they answered.
What your team can do
The company holds its own investor conferences by video or other methods, and writes and sends its own updates, using Sprowtt's tools. Sprowtt does not meet with investors, does not match or introduce companies and investors, and none of its tools is used on its own for investor outreach.
- Keep each offering's people in one list, each with a status: invited, viewing, indicated, subscribed, paid, cancelled, closed or refused
- Post a material-change notice to everyone who has indicated, subscribed or paid
- Ask for reconfirmation by a date, and see who reconfirmed, who cancelled and who has not answered
- Schedule presentations, one-to-one meetings and question-and-answer sessions, from 15 minutes to 4 hours, recorded if you choose
- Keep recordings with the offering file; an investor can replay only a conference they were invited to
- See how many times each document was opened and downloaded, version by version
How an investor update works
- Investor updates are off until the company turns them on; the company can turn them off at any time
- The company writes the update and picks the deal room, and, if it wants, a subset by status. It goes only to that room's own investors and invitations — never to an uploaded, bought or cold list, and never to the public
- The same language check as a material-change notice runs before Send, with each exemption's rule on screen
- The company ticks that it is sending on its own behalf, and presses Send. If it turned on counsel review, only an update its counsel approved can go
- Each email names the company as the sender, sends replies to the company, carries its postal address and an unsubscribe link; an unsubscribe is honoured on every later update
- Limits per company per hour and per day, and per person, keep it from being used as a mailing tool
How a material-change notice works
- You write what changed and pick the deal-room sections it touches
- Before it goes out, the text is checked for guaranteed or risk-free claims, a regulator described as approving the offering, a specific percentage return, pressure language and comparisons to famous companies. A test-the-waters notice is also checked for invitations to buy and for commitment language. A notice that fails comes back to be rewritten.
- It reaches every person on the offering who has indicated, subscribed or paid, in their own account
- If you ask for reconfirmation, you must give a respond-by date
- Each person reconfirms or cancels. A cancellation changes their status to cancelled.
- Every step is written to the offering's audit trail
Meetings and recordings
Live video runs through a connected video provider. Without one, a meeting can still be scheduled and a recording added later by link. An investor can replay a recording only for a meeting they were invited to, and each of those replays is logged against the offering.
What stays with the company
The content of every communication, who receives it, and whether it is appropriate under the offering's exemption belong to the company and its counsel. The workspace keeps the record; it does not decide what may be said.